BANGOR – #GivingTuesday is a social media trend and global movement many organizations talk about this time of year.
It’s a nationwide day to encourage people to do good during the hustle and bustle of the holidays and donate to local non-profits.
“Giving Tuesday follows all of the shopping from Thanksgiving through Cyber Monday,” said Caroline King, the executive director for American Red Cross in Northern and Eastern Maine.
“Giving Tuesday reminds us we still have to take care of our friends and neighbors right here in the community,” she said.
This day was created in 2012. According to GivingTuesday.org, over the past seven years it’s grown to inspire hundreds of millions of people to give and celebrate generosity.
“It’s a time for us to really leverage that momentum that’s happening on a national level. That end of the year holiday time is the biggest time of giving every year for non-profits,” said Stacey Coventry, director of development and public relations for the Bangor Humane Society.
“For us we always look forward to this time of year to really collect the majority of our annual budget for the year.”
Tuesday’s snow storm didn’t stop Mainer’s from participating this Giving Tuesday. Donations can be made right on your phone, on Facebook or on many organization’s websites.
“Facebook will match whatever is raised towards our organization. So it’s pretty awesome. It’s a great opportunity to double the money for the people who are fundraising for us,” said Nicole Waite, executive director of Operation ReBoot Outdoors.
Many other corporations also matched on Giving Tuesday. Non-profit directors agreed, this matching allowed them help twice as many people or pets this time of year.
They said any amount makes a big difference.
“Whether you donate $5 or $500 every dollar has an impact. We hope people will open their hearts and wallets and give to a cause that’s important to them,” said Coventry.